Madalyn Sklar founded GoGirls back in 1996, “when the internet was new,” as she says. The organization, billed as a resource for promoting women in music, started with a humble, yet meaningful, goal. Says Sklar, “I thought it would really be cool to start a community where female musicians could come together and not feel so alone in the music business.”
South By Southwest is a beautiful chaos. The music, film, and technology festival, which takes over Austin for ten days every March, only seems to expand with each iteration. In addition to the over 2,000 sanctioned festival events, there are thousands of unofficial showcases, parties, and conferences. Making sense of the sheer abundance can be, to say the least, overwhelming.